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Micromax Costliest Offering Till Date
Micromax Costliest Offering Till Date

Home grown mobile handset brand Micromax made its name with feature packed phones at mass end pricing that sold like hot cakes. Now the Indian handset firm has launched its latest and the priciest smartphone Superfone A85 that runs on the Android 2.2 operating system (OS). Although it has not been officially announced by the company, it is available for purchase online for Rs 18,990.


The mobile phone has a 3.8 inch capacitive touchscreen (480×800 pixel resolution) and runs on the Android 2.2 (Froyo) OS. It is powered by a 1GHz dual core processor and has 512MB of RAM. The internal memory of the device is 8GB which can be expanded up to 32GB with a microSD card. The device comes with a 5 mega pixel autofocus rear camera which can also record videos, but no LED flash which is a downer. There is also a 0.3 mega pixel front facing camera which has been provided for video calling. On the connectivity front, the device comes with Bluetooth, Wi-Fi and 3G. The device also has stereo FM radio, A-GPS support and a microUSB port. The device has a 1500mAh Li-Ion battery that should provide up to 3 hours of talk time and up to 250 hours of stand-by time.


The mobile phones direct competitors in the Indian market include LG Optimus Black P970 (18,990), HTC Desire S (Rs 21,500), Sony Ericsson Xperia Ray ST18i (Rs 19,000) and Dell Venue (Rs 21,850) Home grown handset makers have been making their presence felt in the Indian mobile market since Micromax, along with the other top 5 Indian vendors accounted for 19 per cent of the mobile shipments in India in Q2 2011. The company also overtook LG to become the third largest player in India in terms of revenues for FY2010-11, behind handset giants Nokia and Samsung.

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